The multifaceted initiative explores the relationship between hair and identity, with real consumer spotlights, a call-to-action hashtag and a visual merchandising refresh with Rōz’s retail partners, which include Sephora, Goop and Credo. (WWD)
We invest in extraordinary people and products.
G9 Ventures is a private fund investing in generational brands that empower consumers to live, look, and feel better.
Our FOCUS
We are investing in fewer, better things that are built by visionaries and designed to last.
We are investing in sports, play, and platforms that bring us face to face with strangers and friends.
We are investing in tools and products that help us understand and care for our bodies.
OUR VENTURES
March 12, 2026 | RŌZ
Hair Care Brand Rōz Launches Campaign Starring Lily Collins
February 28, 2026 | AG1
Kat Cole Tripled AG1’s Revenue, Fast. She Has Two Tips For Founders
“Be obsessed with the customer; stay close to the action. From a young age, I have been obsessed with knowing the true truth of what customers feel and experience. I want to know the bad stuff. I want to know their ideas and suggestions. I would rather know than not know, even if it’s uncomfortable.” (Forbes)
February 3, 2026 | Midi Health
Women’s Health Clinic Midi Health Closes $100M Series D as It Aims to Scale a National Healthcare Company
The company’s financial milestone further validates that investing in women’s health is a smart bet as the virtual care startup looks to scale across the country. (FierceHealthcare)